Entrepreneurship and New Venture Management covers the key concepts of entrepreneurship and provides comprehensive coverage of the various theoretical aspects to be considered when starting a new business venture. The textbook also offers practical examples to demonstrate the real-life application of the theory.The new edition has been streamlined and chapters have been consolidated to ensure the textbook is user-friendly and accessible to students who are studying entrepreneurship as part of their degree or diploma at universities and universities of technology. Changes to the edition include: ??½ Discussions around the post-pandemic business environment ??½ Additional information on how small- and medium-sized enterprises can leverage technology ??½ The role of globalisation, AI and skills required for the Fourth Industrial Revolution ??½ Updated legislation such as the Employment Equity Amendment Bill 2020 ??½ The role digital marketing can play in establishing and growing a business ??½ Updated examples and case studies. The following resources are available to lecturers who prescribe this title: PowerPoint slides ??½ Solutions manual ??½ Case study bank ??½ Lecturer question bank Student resources will include a self-assessment question bank.